Greg Banner, CFGA - Founders Group – Business Succession Planning, Transition and Exit Planning Valuation

Greg Banner, Certified Founders Group Associate

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An Entrepreneur’s Business Succession Journey

About Greg

Greg Banner
tel: (858) 455-1825



Certified Financial Planner®

Chartered Life Underwriter®

California Registered Tax Preparer

FINRA Series 7, 31, 63, and 65 designations


Business Enterprise Institute (BEI),

Registered Investment Advisor Representative, Securities America Advisors, Inc.

Fellow, Southern California Institute

Laureate, Wealth Strategies at the Laureate Center for Wealth Advisors


Bachelor’s Degree in Business Administration from Oregon State University, specializing in Finance and Economics;

Certified Financial Planner® professional studies through the College for Financial Planning in Denver;

Advanced Wealth Strategist Planner Program, Southern California Institute;


Mr. Banner currently serves as the President of Business & Family Transitions, LLC and the Vice President of Asset Preservation Strategies, Inc. He has over 25 years of experience in the financial services industry and continues to be an expert resource in the financial services and business consulting industries. As a business owner and expert consultant, Mr. Banner has the experience, passion, and network of professional resources and advisors to help business owners and professionals build and maintain a strong presence in their industries.

Mr. Banner’s experience includes:

  • Executive level leadership experience that centers upon human resource management, staff training and empowerment, creation and alignment of business goals and processes, and fostering healthy communication among staff, business owners, other collaborative advisors, and clients.
  • Business valuation experience that assists business owners to make the best decisions for their business and ensure that their decisions are aligned with their goals and business objectives.
  • Higher level consulting expertise to examine all facets of a business for strengths and opportunities. As a business owner, Mr. Banner has experienced the benefits and challenges of owning a business. His creativity and passion, coupled with hands-on experience, has benefitted many business owners and professional advisors. He can relate to the business owner who is working in their business and understands the key issues that they face. He then advocates for the business owner and builds a collaborative team to help the business owner work on their business, not just in their business.
  • Banner has participated in several mergers and acquisitions, financial advisor transitions, training and professional development programs, and consults with vendor firms and his broker dealer to improve their products and processes.


Instructor, Business Enterprise Institute – courses focused on attracting and engaging business owner clients, the exit planning process, entity formation, and advanced business planning strategies.

Instructor, Southern California Institute – courses focused on entity formation, advanced business planning, integrating business and personal planning, business growth strategies, and exit planning.

Instructor, Business & Family Transitions, LLC – courses focused on starting a business, growing an existing business, and exit planning for business owners and key executives.

Instructor, Asset Preservation Strategies, Inc. – courses focused on financial planning, advanced wealth strategies and planning, and tax law updates.

Mr. Banner also has several speaking engagements with affiliated companies and industry conferences annually. He educates attorneys, Certified Public Accountants, and other professionals in accredited Continuing Education programs.


Mr. Banner serves as an expert resource for the media and has been quoted in many local and national publications including: San Diego Business Journal, Wealth Manager, Research magazine, Boomer Market Advisor, San Diego Union Tribune, and Snips Magazine.


Mr. Banner volunteers his time by coaching youth soccer on an annual basis. Through his firm, he regularly supports various charitable organizations and donates his time to several charitable functions each year.


Mr. Banner enjoys spending time with his family and lives by the motto “Live life to its fullest”. They enjoy camping, outdoor activities, and water sports. He is involved in his community as a youth soccer coach.

In his spare time, Mr. Banner loves photography and was a professional sports photographer with the National Football League (NFL) and many other organizations and publications for over 20 years.

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